Blog

From 2008-2018, designthinking.ideo.com was the home of IDEO's design thinking blog, written by our former CEO and current Executive Chair of IDEO, Tim Brown. This is an archive of his thoughts. You can read Tim's more current work on his LinkedIn page. You can also visit IDEO's Blog, The Octopus, here.

The One Thing You Need to Generate Great Ideas

January 30, 2014

A drawing is worth a thousand words.

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The 7 Values That Drive IDEO

January 21, 2014

The Little Book of IDEO: Values from Tim BrownnIf you’re left wanting a longer peek behind the IDEO curtain, our friends at the Harvard Business Review just published the results of a few months of in-the-field research in an article called “IDEO’s Culture of Helping.” The authors Teresa Amabile, Colin M.

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The Power of Asking the Right Questions

January 7, 2014

Some think tenacity is the secret to following through on New Year’s resolutions.

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Top 5 Design Makeovers for 2014

January 6, 2014

Making drones less dreadful is #1 on my redesigns of 2014 listThis time of year, everyone seems to be making a list.

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How Might We Improve the Health & Wealth of Cities?

December 16, 2013

At IDEO, we often start brainstorms with the phrase, "How Might We" (HMW, for short).

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Why Better Listeners are Better Innovators

December 9, 2013

An IDEO researcher practicing "creative listening."What would an Argentinian car mechanic know about childbirth?

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Stuck in a Job You Hate?

December 2, 2013

Illustration Credit: Alyana CazaletDon't let fear of failure constrict your career.While there’s a lot to be grateful for this Thanksgiving, new figures from Gallup's 2013 State of the American Workplace Report suggest having a personally rewarding job isn’t one of them.

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4 Bio-Inspired Tips to Create Better Teams

November 19, 2013

By Tim Brown and Jane Fulton SurinnThere’s an entire industry built around how to be a better leader and build strong, dynamic teams.

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The Secret to Innovation: Think Like a Kid

November 13, 2013

“I’m not a creative person.” I hear that all the time from clients when they first start working with IDEO.

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My First Job: Valuable Lessons from Unpromising Opportunities

November 5, 2013

One of my first jobs was redesigning industrial woodworking machines.Beyond the odd paper round, I landed my first paying job in high school as a store clerk for the local Waitrose.

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