Article
Tim Brown and IDEO.org CEO Jocelyn Wyatt highlight the way design thinking can serve clients and companies in the nonprofit sector
Designers have traditionally focused on enhancing the look and functionality of products. Recently, they have begun using design tools to tackle more complex problems. In the Stanford Social Innovation Review, Tim Brown and Jocelyn Wyatt describe that while businesses were first to embrace this new approach—called design thinking—nonprofits are beginning to adopt it too.
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