Back to Resources

Article

Design Thinking

From June 2009's Harvard Business Review, Tim Brown takes a deep dive into the process of design thinking, its history, and how the human-centered process comes to life inside the walls of IDEO


IDEO CEO Tim Brown writes that design isn't just the beautiful wrapper that holds an idea—instead, it's an integrated process that can transform products, services, process, and even strategy

Read the piece here.