August 26, 2009
Dan Pink's talk is now up on TED.com. Here is what I said about it in my post about TED Global:
The last design thinking related talk of the conference was by Dan Pink, author of A Whole New Mind and Free Agent Nation. Dan is writing a new book on the scientifically proven point that intrinsic rewards are far more effective than extrinsic rewards for motivating creative, innovative behavior. Of course anyone who has run a creative organization has always known this but what Dan will no doubt do is get through to the 99% of leaders running companies who still believe that the carrot and the stick is the right way to promote innovation.