How to Sail Through Creative Uncertainty

LAND HO!: A still from “Embrace Ambiguity,” a video by the old salts of IDEO’s New York office. The team wrote the script, hand-built the sets, then filmed and edited the clip themselves. Fog is always present at IDEO, and not just at our San Francisco office. It’s a metaphor we use for those iffy … Continue reading How to Sail Through Creative Uncertainty